Reporting back from day 1 of the Persuasive Technology and Digital Behaviour Intervention Symposium held at the AISB Annual Convention in Edinburgh Conference Center.
Pierre Andrews and Suresh Manandhar: Measure Of Belief Change as an Evaluation of Persuasion
Evaluating persuasion using a ranking over preferences
Cesare Rocchi, Oliviero Stock, Massimo Zancanaro, Fabio Pianesi and Daniel Tomasini: Persuasion at the Museum Café: Initial Evaluation of a Tabletop Display Influencing Group Conversation
Experience of a museum is often improved by dialogue. Visitors talk about their experience, things that they liked, and share insights, often around a table in the cafe, away from the exhibits. This project used a digital surface that responds to the conversation topics of people around it .
Jaap Ham, Cees Midden and Femke Buete: Unconscious Persuasion by Ambient Persuasive Technology: Evidence for the Effectivity of Subliminal Feedback
Using ambient persuasive technology, for example tools like the iKat to give affective feedback on home energy usage. Talked about results of experiments comparing no feedback against subliminal and supraliminal feedback. Result: Subliminal and supraliminal feedback yields similar results, both better than no feedback.
Derek Foster, Shaun Lawson and Mark Doughty: Social networking sites as platforms to persuade behaviour change in domestic energy consumption
Behaviour change via social networking feedback on home power usage. He looked at the HCI of devices and interfaces, networking of the hardware, and finally integration of social networking: getting users to compete and publically display their power consumption stats.
R Fairchild, J Brake, N Thorpe, S Birrell, M Young, T Felstead and M Fowkes: Using On-board Driver Feedback Systems to Encourage Safe, Ecological and Efficient Driving: The Foot LITE Project
Encouraging fuel efficient and safe driving using persuasive technology. Compared OEM market where the tools to measure fuel usage are built in versus the aftermarket which uses tools like PDAs and Smartphones. Interesting because of the need to deliver feedback with appropriate hard-realtime constraints.
Lucy Yardley, Adrian Osmond, Jonathon Hare, Gary Wills, Mark Weal, Dave de Roure and Susan Michie:Introduction to the LifeGuide: software facilitating the development of interactive internet interventions
Open source intervention lab software suite. Aims to simplify the process of deploying digital behaviour intervention experiments using a graphical authoring tool, a scripting language, and a server to allow storage and playback of expeiments.
Thomas Nind, Jeremy Wyatt, Ian Ricketts, Paul McPate and Joe Liu: Effect of website credibility on intervention effectiveness
Another Dundee researcher. Thomas has been researching how to measure differences in credibility of web sites based upon differences in visual presentation of the same information.